Create Passive Advertising
Advertising
Passive advertising is a form of marketing that doesn’t require regular renewal after the initial investment and can be a great way to raise the background recognition of your company name or product so that active marketing (specific marketing campaigns) may be more effective. Examples of passive advertising can include:
- An amusing bumper sticker about your business or product.
- Web address on the rear window of your family car.
- Advertisement printed on the rear spare wheel cover for a 4X4 vehicle.
- Get some baseball caps with your logo and give them away.
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